Ever wondered how people actually make money on TeePublic without being professional artists? It’s easier than you think—especially in 2025.
In this blog, you’ll learn how to build passive income on TeePublic by uploading custom designs to print-on-demand products.
By the end, you’ll know exactly how to turn your hobby or digital skills into a real side income—potentially earning $500–$2,500/month with consistency.
Key Takeaways
- Passive income potential with zero upfront costs
TeePublic is completely free to use—just upload your designs and start earning royalties on every sale. - Beginner-friendly setup in under 5 minutes
You don’t need to draw or code. Tools like Canva or AI art generators can help you create designs instantly. - Real users making hundreds to full-time income
Some creators report $100/month early on, while top earners build multi-account businesses making thousands. - SEO and niche targeting = long-term traffic
Use keywords, tags, and titles to rank on Google and TeePublic search for hands-free, organic income.
How to Make Money on TeePublic?
It’s surprisingly easy to get started with TeePublic. The platform is designed for anyone to upload artwork and earn royalties, even if you’re not a professional designer. It’s one of the simplest passive income models for 2025.
New creators typically begin earning within the first 1–2 months, especially when they focus on trending or evergreen niches. Consistency matters more than talent here—you’re rewarded for volume and SEO-smart listings.
With over 75 customizable products and a loyal customer base, TeePublic offers a level playing field. Your design can sell today, tomorrow, or a year from now—without additional work after uploading.
And the best part? You’ll never deal with inventory, shipping, or customer service. TeePublic handles everything behind the scenes.
What do you need to get started?
To make money on TeePublic, you need a free designer account, a valid PayPal or Payoneer for payments, and at least a few original or modified digital designs. Most creators use Canva, Photoshop, or AI art generators. Once uploaded, activate your art on all product types for maximum exposure. Promoting through Pinterest, Instagram, or niche blogs is also highly recommended.
How much money you can make on TeePublic?
Earnings on TeePublic range from $2 to $7 per sale, depending on product and sale pricing. New sellers often start at $25–$100/month, while seasoned sellers with hundreds of designs can exceed $1,000/month. One seller shared that after uploading 700 designs in a year, they made $181.50—while others have scaled to full-time income by consistently uploading niche content and promoting it externally. Some non-designers even use AI tools to generate passive earnings without drawing.
18 Proven Strategies to Make Money on TeePublic
Whether you’re a designer, marketer, or beginner testing print-on-demand, here are 18 proven strategies to make money on TeePublic—drive organic traffic, increase conversions, and scale passive income across shirts, stickers, mugs, and more.
1. Sell Custom T-Shirt Designs

Selling custom T-shirt designs is the most popular way to make money on TeePublic in 2025. T-shirts are the platform’s core product and drive the majority of sales. Anyone can upload designs—even simple graphics or text art—and have them printed on high-quality tees with no upfront costs.
Beginners often focus on trending or evergreen niches like pets, gaming, motivational quotes, or seasonal events. The more targeted your designs are, the higher your chances of standing out. You can create your artwork using tools like Canva or Photoshop, or even AI-generated designs for a quick start.
T-shirts also benefit from TeePublic’s frequent site-wide sales, which attract price-conscious buyers. While profit margins drop slightly during sales, volume often makes up for it. Many creators start their TeePublic journey with T-shirts and expand to other products later.
How to Sell Custom T-Shirt Designs on TeePublic?
- Create a free TeePublic designer account.
- Prepare 3600×4800 px transparent PNGs of your designs.
- Upload to your store and select the T-shirt option.
- Enable multiple color variations for broader appeal.
- Add keyword-rich titles, descriptions, and tags.
- Share your T-shirt listings on Pinterest and Instagram.
- Participate in seasonal or trending niche drops.
- Monitor your analytics and optimize underperforming listings.
Quick Tip: Always enable your T-shirts for both light and dark color options to capture different buyer preferences.
2. Sell Stickers and Decals
Stickers and decals are highly profitable on TeePublic because they have low production costs, high demand, and repeat buyers. Customers often buy them in multiples, meaning a single design can generate multiple sales.
Even simple artwork performs well—think minimalist quotes, cute doodles, or pop culture-inspired graphics. Since stickers are inexpensive, they’re often impulse buys for students, hobbyists, or laptop and water bottle collectors. Many top sellers create sticker packs or variations of one design to maximize volume.
Selling stickers is also beginner-friendly because they require less complex artwork than T-shirts. By targeting niche audiences with keyword-optimized listings, you can create a steady flow of passive income from sticker sales.
How to Sell Stickers and Decals on TeePublic?
- Design a high-resolution PNG with a transparent background.
- Upload your design and select the sticker product type.
- Include “sticker,” “decal,” and niche-specific tags.
- Offer variations or a series of related sticker designs.
- Promote via social media, Reddit, or Pinterest boards.
- Monitor sales and adjust titles to improve search visibility.
Quick Tip: Bundle related stickers or create series collections to encourage multiple purchases from a single visitor.
3. Offer Art Prints and Posters

Art prints and posters are another lucrative way to monetize TeePublic. Buyers looking for affordable wall art—from pop culture to motivational quotes—frequently browse TeePublic. If your designs are visually striking or niche-focused, they can sell well as home décor.
These products have higher profit margins, often earning $5–$7 per sale, especially for larger sizes. Many sellers repurpose existing T-shirt designs into poster formats, giving their artwork extra earning potential. Creating designs specifically for wall art, such as scenic illustrations or typographic posters, can boost your revenue further.
How to Offer Art Prints and Posters on TeePublic?
- Create or repurpose a high-resolution (at least 300 DPI) design.
- Enable art prints and posters during the product setup.
- Preview placement to ensure proper centering and sizing.
- Use SEO-friendly titles like “Motivational Quote Wall Art Print.”
- Share your posters on Pinterest and home décor boards.
- Test seasonal or trending poster themes for higher sales.
Quick Tip: Square and vertical designs usually perform best as posters or framed prints on TeePublic.
4. Create and Sell Mugs

Mugs are a staple for online gift buyers and perform well on TeePublic year-round. Personalized or funny mugs are often gifted for birthdays, holidays, or workplace events. If your designs are niche-specific—like “Dog Mom Coffee Mug” or “Retro Gamer Mug”—you can generate consistent sales.
The best part about mugs is the gift market. Unlike T-shirts, buyers don’t need to worry about sizing. Simple text art, funny slogans, or seasonal designs make mugs one of the easiest TeePublic products to monetize.
How to Create and Sell Mugs on TeePublic?
- Prepare square artwork that looks good centered on a mug.
- Upload your design and select the mug product option.
- Preview how it wraps around to avoid cropping issues.
- Add niche-specific keywords like “gift,” “coffee mug,” or “funny.”
- Share listings on gift-oriented social media pages.
- Update mugs for seasonal or holiday trends.
Quick Tip: Add humor or emotional themes to your mug designs—they make them more “shareable” and giftable.
5. Sell Phone Cases
Phone cases are a popular impulse-buy category on TeePublic. People love cases that reflect their hobbies, fandoms, or personal style. Designs that feature bold colors, patterns, or pop culture references tend to perform best.
While the profit margin is modest, selling phone cases can boost your total sales volume. They’re also excellent for cross-selling—customers often buy a T-shirt and a matching phone case together.
How to Sell Phone Cases on TeePublic?
- Use 3000×3000 px artwork for clear resolution.
- Enable phone cases when setting up your products.
- Double-check alignment in the live preview.
- Focus on bold designs that are easy to recognize at a glance.
- Tag with “phone case,” “iPhone,” and niche terms.
- Promote on TikTok or Instagram using product mockups.
Quick Tip: Test your designs in contrasting colors—bright patterns often attract more buyers on mobile accessories.
6. Sell Tote Bags

Tote bags have become trendy due to eco-friendly shopping habits. They’re functional, stylish, and easy to market for gifts or everyday use. TeePublic tote bags sell best with quirky, funny, or aesthetic designs.
Because tote bags are used publicly, they’re great for turning casual buyers into brand advocates. Even simple quotes or minimalistic designs can convert well on this product type.
How to Sell Tote Bags on TeePublic?
- Use large, high-contrast designs that pop on fabric.
- Select tote bag placement during your design upload.
- Offer complementary designs that match T-shirts or stickers.
- Use niche-specific tags like “eco bag,” “funny tote,” or “book lover.”
- Promote in lifestyle or eco-conscious communities online.
Quick Tip: High-contrast designs or bold typography stand out best on tote bags and catch buyers’ eyes faster.
7. Seasonal and Holiday Designs
One of the easiest ways to increase revenue is to create seasonal or holiday-themed artwork. Think Valentine’s Day, Halloween, Christmas, or even trending events like the Super Bowl. Seasonal spikes can quickly boost your TeePublic income.
Holiday designs work well across all product categories—from T-shirts and stickers to mugs and posters. Creators who plan 1–2 months ahead can capture a surge in organic traffic during seasonal sales events.
How to Sell Seasonal and Holiday Designs on TeePublic?
- Research upcoming holidays and trending seasonal themes.
- Create designs 4–6 weeks before the event.
- Upload to all product types for maximum exposure.
- Include holiday-specific keywords in titles and tags.
- Promote on social media with countdown or gifting content.
Quick Tip: Focus on unique, niche holiday themes instead of generic ones to face less competition.
8. Leverage Niche Trends for Organic Sales

Targeting specific niches—like cat lovers, retro gamers, or fitness enthusiasts—can dramatically increase your TeePublic earnings. Niche designs are easier to rank in search and convert better because they resonate deeply with buyers.
The goal is to find micro-audiences and serve them with relevant artwork. Combining niche keywords with engaging visuals will help your listings appear both on TeePublic and Google search.
How to Leverage Niche Trends on TeePublic?
- Research trending or evergreen niches using Google Trends.
- Identify micro-audiences (e.g., “Camping Moms” or “Funny Nurses”).
- Create 3–5 designs per niche for better store visibility.
- Use targeted keywords and optimize your tags.
- Promote in small community groups or niche forums.
Quick Tip: Combine niche targeting with seasonal designs for the highest possible conversion rates.
9. Sell Designs Using AI Tools
AI tools like Midjourney or DALL·E have made it easier than ever to generate original artwork in minutes. You don’t need to be an illustrator—just prompt the AI with a concept and tweak the result in Canva or Photoshop.
Many TeePublic creators use AI to quickly build large portfolios of niche-based content. The key is to focus on originality and ensure your AI images meet TeePublic’s content policy. If done right, AI art can help you scale fast and earn more passively.
Quick Tip: Use AI to test new niche concepts quickly before committing to large batches of manual designs.
10. Repurpose Existing Designs into New Products
One powerful way to increase earnings is by repurposing your best-selling designs across multiple products. A popular sticker design can easily become a best-selling mug, tote bag, or notebook.
TeePublic allows you to apply a single design to over 75 SKUs, so don’t limit yourself. Make sure the artwork works well in various formats and optimize descriptions for each product type.
Quick Tip: Adjust sizing and layout slightly for each product category to improve aesthetic fit and customer appeal.
11. Use TeePublic’s Affiliate Program

TeePublic’s affiliate program allows you to earn an extra 11% commission on sales you refer—even on products created by others. This means you can promote your own shop, other creators’ designs, or trending pages using your affiliate link.
It’s perfect for bloggers, YouTubers, or anyone with a following. Combine this with SEO, niche content, or social sharing to double-dip income per sale.
Quick Tip: Use Bitly or another tracker to monitor your affiliate link clicks and optimize your top referrers.
12. Collaborate with Other Designers
Collaboration helps you expand your audience while reducing your workload. You can team up with illustrators, meme creators, or even influencers to create co-branded TeePublic designs.
By sharing profits or cross-promoting each other’s work, you both benefit from increased exposure. Some creators also use platforms like Fiverr to commission affordable design work to scale their store quickly.
Quick Tip: Draft simple partnership terms ahead of time to clearly define design ownership and royalty splits.
13. Launch Limited Edition Collections
Scarcity sells. Launching a limited edition collection—like “Only 100 sold” or “One Week Only”—creates urgency and drives faster sales. You can design collections around events, inside jokes, or niche holidays. Promote these drops through your social media or email list. While TeePublic doesn’t natively support countdowns, you can manage scarcity manually by hiding listings after the promo period ends.
Quick Tip: Time your limited drops around trending news, events, or viral topics for explosive short-term sales.
14. Sell Bundled Niche Designs
Instead of uploading unrelated designs, build a niche store where all your products revolve around one theme—like “Mental Health Awareness” or “Camping Life.” Then create bundles: a shirt, sticker, and mug that all relate to one visual idea. This makes your shop feel cohesive and encourages multi-item purchases.
Quick Tip: Group related items into product collections using your storefront’s organization tools for better cross-selling.
15. Promote Your Shop on Pinterest
Pinterest is one of the best traffic sources for TeePublic sellers. Unlike Instagram or TikTok, Pinterest posts last for months and even years in search results.
Create eye-catching pins for each design, link them to your TeePublic store, and use niche hashtags and keywords. Consistent pinning (even with templates) can drive free, evergreen traffic to your listings.
Quick Tip: Pin during peak hours (evenings and weekends) and repin your content every 2–4 weeks for visibility.
16. Join Print-on-Demand Communities
There are dozens of online POD communities on Reddit, Facebook, and Discord where designers share trending niches, feedback, and SEO tactics. By joining, you’ll get access to real-time insights and learn what’s working right now. These communities also help keep you motivated and accountable.
Quick Tip: Follow tags like #TeePublicTips or #PODTips to stay updated with niche trend shifts and algorithm changes.
17. Use TeePublic Storefront Branding

Your storefront isn’t just a design gallery—it’s a chance to build a recognizable micro-brand. Customize your banner, use a matching color palette, and group products into themed collections. A polished storefront increases trust and helps convert cold traffic from Google or Pinterest into paying customers.
Quick Tip: Add a short, niche-focused bio to your profile to quickly connect with your ideal audience.
18. Design Around Search Intent
The best-performing designs often match exactly what buyers are already searching for. Use tools like Google Trends, Keyword Tool, or even TeePublic’s search bar to find high-volume, low-competition terms.
Build your titles and descriptions around those phrases. This strategy gives your products a better chance of ranking and making passive sales—even if you never promote them.
Quick Tip: TeePublic’s “Customers Also Searched For” box is a goldmine of real buyer intent data—use it often.
Step by Step Guide to Make Money on TeePublic
Starting from scratch on TeePublic might seem intimidating, but following a clear, step-by-step plan makes it much easier. This guide walks you from creating your account to scaling a real passive income stream.
Step 1. Create Your Free TeePublic Account
The first step is to sign up for a TeePublic designer account, which is completely free. You’ll need a valid email address and payment method like PayPal or Payoneer to receive your royalties. Once your account is live, you can immediately start uploading artwork to your online store.
Step 2. Research Trending Niches and Keywords
Before creating your first design, spend time identifying trending or evergreen niches. Popular categories like gaming, pets, fitness, and motivational quotes consistently generate sales. Tools like Google Trends, Pinterest, or TeePublic’s search bar can help you find keywords buyers are searching for.
Step 3. Create High-Quality Artwork
Even if you’re not an artist, you can produce great designs using Canva, Photoshop, or AI art generators. Always export your files as 3600×4800 px transparent PNGs to fit T-shirt and product templates perfectly. Starting with simple text or minimalistic illustrations works well for beginners.
Step 4. Upload and Optimize Your Listings
When uploading your design, enable it across all available products like T-shirts, stickers, mugs, and art prints. Write keyword-rich titles, descriptions, and tags to improve search visibility both on TeePublic and Google.
Step 5. Promote Your Store on Social Media
Organic sales are powerful, but external promotion accelerates growth. Share your listings on Instagram, TikTok, and Pinterest. You can also join small niche communities or Reddit groups where your designs are relevant.
Step 6. Monitor Analytics and Refine Your Strategy
TeePublic provides basic analytics to track which designs perform best. Focus on scaling winning designs into more products, seasonal variations, or colorways. Retire or rework underperforming uploads to maximize your passive income.
Step 7. Expand Your Design Library Consistently
Success on TeePublic comes with volume and consistency. Aim to upload 5–10 designs per week, targeting multiple niches. Over time, your catalog will grow, increasing your chances of consistent, $500–$2,500/month passive earnings.
Quick Reminder: Pair this guide with insights from how to make money selling t-shirts without designs to speed up your first earnings, especially if you’re leveraging AI or stock graphics.
Tips to Increase Revenue on TeePublic
Maximizing your earnings on TeePublic requires smart strategies beyond just uploading designs. The first tip is to focus on niche-specific designs because they attract highly targeted buyers with higher conversion rates. Instead of generic quotes, create artwork for micro-communities like “Dog Yoga Lovers” or “Retro Arcade Fans.”
Second, leverage seasonal and trending events. Upload designs at least 4–6 weeks before holidays like Valentine’s Day, Halloween, or Christmas to catch natural traffic surges. TeePublic’s frequent site-wide sales make seasonal products even more profitable.
Finally, cross-promote your TeePublic store on social media and Pinterest. Many top creators use mockups and lifestyle photos to increase clicks and engagement. By following these tips consistently, it’s realistic to generate $1,000+ per month in passive revenue.
Best AI Tools for Making Money on TeePublic
AI tools can drastically speed up your workflow on TeePublic. Tools like Canva AI and MidJourney help generate custom art or text-based designs quickly. AI-assisted background removers and upscalers ensure your images meet the 3600×4800 px standard for T-shirts and other products.
Additionally, AI keyword research tools like ChatGPT or KeywordTool.io help identify niche trends for optimized titles and tags. Using AI tools allows beginners with no design background to start selling immediately.
By combining AI for creative production and market research, you can scale your store faster and compete with established creators.
Best Affiliate Platforms for TeePublic
Affiliate programs can boost your TeePublic revenue by earning extra income from referrals. The TeePublic Affiliate Program itself allows you to promote your own designs or other creators’ products for a commission. When paired with a blog or social media channel, this can double your revenue streams.
Outside TeePublic, platforms like ShareASale and CJ Affiliate offer additional opportunities for cross-promoting relevant print-on-demand or creative tools. Promoting products you already create designs for builds trust with your audience and improves conversions.
Affiliates are especially effective if you run Pinterest boards, TikTok videos, or niche blogs where your products naturally fit.
Best Marketing Tools for Monetizing on TeePublic
Marketing your TeePublic store is essential to scale beyond organic sales. Pinterest, Instagram, and TikTok are the top platforms for free traffic because they favor visual content. Creating mockups and short design showcases helps attract attention.
For more advanced promotion, use Tailwind for scheduling posts, Canva for creating visuals, and Linktree to consolidate your links for better engagement. Email marketing platforms like MailerLite can help retain buyers during seasonal campaigns.
By combining social media promotion and smart marketing tools, your designs gain visibility faster, increasing both traffic and conversions.
Conclusion
Making money on TeePublic in 2025 is achievable for anyone willing to create and consistently upload niche-focused designs. With smart keyword research, social media promotion, and seasonal planning, you can realistically earn $500–$2,500/month in passive income.
By leveraging AI tools, affiliate programs, and the marketing tips shared above, you can turn your TeePublic shop into a growing online business. Start small, focus on consistent uploads, and scale with the proven methods outlined in this guide.
Frequently Asked Questions (FAQs)
How much can I realistically earn on TeePublic?
Most beginners earn $50–$200/month after a few months, while dedicated sellers with 200+ designs can make $500–$2,500/month.
Does TeePublic require upfront investment?
No, creating a store is free. You only need to create and upload your designs. TeePublic handles production and shipping.
How often does TeePublic pay royalties?
TeePublic pays monthly, usually around the 15th of the month, via PayPal or Payoneer.
What types of designs sell best?
Niche and trend-focused designs perform best. Popular categories include pets, gaming, humor, motivational quotes, and seasonal artwork.
Can I use AI-generated designs on TeePublic?
Yes, as long as your designs don’t infringe on copyrights. Many sellers use AI art generators for speed and variety.
How can I get more traffic to my TeePublic store?
Use keyword-rich titles, post consistently, and promote your store on Pinterest, Instagram, and TikTok for free traffic.
Do I need design skills to succeed on TeePublic?
Not necessarily. Many successful sellers use Canva templates or AI tools to create marketable designs without professional experience.
Can I sell the same designs on other platforms?
Yes, TeePublic is non-exclusive. You can upload the same designs to Redbubble, Merch by Amazon, and other print-on-demand sites to increase earnings.